EMRT Supports Freescale Semiconductor Inc. at Forum in Tokyo
EMRT to demonstrate Freescale AltiVec™ imaging technology at upcoming Freescale Technology Forum in Tokyo, Japan.
Rochester, NY - September 9, 2006 EMRT, a national leader in developing solutions that integrate intelligent products with enterprise business systems, is collaborating with Freescale Semiconductor Inc. in an initiative to create new tools and solutions for the printing and imaging marketplace. EMRT, a Freescale Design Alliance Partner, is developing software to enable Freescale hardware acceleration with AltiVec™ technology, and is showcasing the benefits of this technology in an imaging environment.
"Collaboration with EMRT on printing and imaging initiatives is good for Freescale and its customers who require increasing multifunction performance within a given system cost envelope," said Jeff Timbs, Director of Marketing, Digital Systems Division, Freescale Semiconductor. "AltiVec technology can improve computational performance in many different types of applications. EMRT's AltiVec-based software is expected to give Freescale's printing and imaging customers increased page processing performance while reducing system cost."
EMRT is presenting this performance enhancing technology at the upcoming Freescale Technology Forum on September 13 in Tokyo, Japan. FTF is fast becoming the embedded semiconductor industry's premier developer conference. In its second year, the forum brings together engineers, partners, executives, journalists and industry analysts for a productive day of networking, training and exploration into the possibilities of design freedom.
"Freescale has been valuable to EMRT and we are pleased to be working closely with them on the AltiVec technology platform" said Lew Pulvino, Business Development Manager for EMRT. "Our presentation this month at the Freescale Technology Forum in Tokyo, Japan will showcase this technology for a variety of imaging companies from the Pacific Rim. They will see demonstrated, a valuable solution that will enhance the performance characteristics of their products, while lowering their BOM costs. It's a win-win situation for the customer."
About EMRT
EMRT is a leading provider of professional end-to-end software engineering services that increases business value in the connected world. EMRT utilizes its experience in business solutions and its heritage in embedded development to be uniquely capable at enabling our clients to reduce costs, create alternative revenue streams, and increase their customer satisfaction, through the integration of device information and enterprise applications. The company's customers range from major Fortune 500 companies to small and medium size businesses that are innovative in their thinking and looking to increase their business value. EMRT headquarters are in Pittsford, NY. More information about EMRT and its services is available on their website at www.emrt.com.
Contact for EMRT
Soto Flouris
EMRT Director of Business Development
Phone: 585-219-8813
Mobile: 303-503-5162
1000 Pittsford-Victor Road
Pittsford, NY 14534
Phone: 585-219-5900